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Case Studies

Results I've Accomplished

A growing list of documented results I've achieved for my clients, and my own store.

Ecommerce retailer · Anonymous

Flows, Meta & Google: results from a phased rollout

Started with email automation, Meta integration and Google Analytics. Once those pieces were driving consistent growth, Google Ads were activated. Sales continued to compound with each phase.

Phase 1 — Email flows + Meta
+37%
Month over month
+49%
Year over year
Phase 2 — Added Google Ads & Analytics
+306%
Year over year, cumulative
Campaign-level detail — one email in this phase
57.2%
Open rate
2.2%
Click rate
0.5%
Placed order rate
$1,381
Revenue, this send
Campaign reporting screenshot
My own store · Craft retail, brick-and-mortar + ecommerce

Three-platform migration, one owner

Personally migrated my own retail and ecommerce business across three platforms over the years — WordPress and WooCommerce, then Lightspeed, then Shopify — all while running the physical store alongside it.

Through targeted email campaigns, revised email flows, and ongoing Meta and Google Ads campaigns, grew the business to over half a million in revenue annually.

$500K+
Annual sales before selling

Your store here

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